ART DIRECTION
BOOKS
PRESENTATIONS
BRANDING



  Designing books (brand, project, company, legacy books; Art, Photography & Architecture books); presentations and templates for architects and landscape architects; brand identities for projects, companies, small to medium brands that relate to art, architecture or design, that’s what Dawa does.
   Dawa’s not a studio; Dawa’s me, Christophe Lorvo, a Creative and Art Director, originaly educated in Applied Art and Art History in France, with battle scars to show from working three decades as Graphic Designer, Art Director, Copy-Writer and Creative Director in some of the most competitive environments. On agency and client side. In Europe and Asia-Pacific.
   You wouldn’t bet on my Frenchess when looking at what’s in my plate – I am a cheese and wine free specimen. It is more obvious with my accent and hopefully with my tangible dedication to quality. This website showcases a selection of meaningful projects where shine my love for design, layout, books, stories, for (im)pertinent ideas, my know-how in content structure and brand narratives...
   Do you want to know more, to discuss a project, to request a quotation, in English or in French? Please feel free to contact me (link below or send email to christophe@bydawa.com), I’ll be happy to get in touch!


Email
TRAYNINGZ by Dawa (Courses designed for Graphic Designers / Coming soon)
15 VARIOUS BRANDS
BRANDING/LOGO DESIGN

Industry:
Various industries.
Product & institutions    Timeless logos vs trendy ones. Bunches of blogs, articles, tutorials, educate graphic designers and marketers about “logo trends”. Thinking of what a logo is supposed to do – supporting brand’s development process – , designing a trendy logo might not be the right creative strategy. What is trendy today might not be trendy tomorrow, and except if a daring communication strategy recommends to update the logo frequently or to anchor the brand in a specific timeframe, it is more pertinent to give long perspective to a brand new logo. Brand’s big idea and brand story may evolve but they don’t change. Finding out and emphasizing the distinctiveness of a brand, identifying fonts and design principles that may pass the test of time, that’s what is done in that collection of logos.

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